BRAND EXPERIENCE
Brand activation demonstrates value. Brand activation breathes life into your brand by engaging audiences in a meaningful manner that amplifies your brand promise, your culture and your service promise.
ROBERTSON WINERY BRAND ACTIVATION
2022
Brand visual experience
Designed and curated the WINEX stand for Robertson Winery for our client, Digital Color Bar. The brief we were given by the client was to bring to life four brands within a single space. The finished stand used a gold structured house and full branded light boxes which depicted each brand in three dimensional. Exquisite floral selfie frames were created to heighten client engagement and bring to life the beautiful floral branded wines.
Elements included: creative décor development, experience design, expo stand curation, stand build, décor and styling.
Client: Digital Color Bar for Robertson Winery
Robertson Winery is nestled within the Robertson valley, flanked by the gorgeous Langeberg Mountains and Breede River. This ideal situation provides not only stunning views but also the perfect climate and terroir to make world-class wines. Robertson Winery believes winemaking is a hands-on, natural process. Their grapes are the product of many influences, before they are even turned into wine – from the soil where the vines are grown, to the water that feeds them and the different weather conditions that each harvest experiences.
Digital Color Bar offers a wide range of printed collateral (digital, litho and web), large format printing and installation, signage and wall graphics, laser cutting and etching, corporate gifting, production management, and experiential marketing.
